After being outbid by amazon for the Monday night NFL......Twitter picks up another sport to fill the void
Twitter will livestream the Major League Lacrosse Game of the Week during the 2017 season
http://www.adweek.com/digital/twitter-major-league-lacrosse-livestreaming
Twitter will livestream the MLL Game of the Week during the 2017 season, and its slate consists of 15 regular-season games and two postseason clashes.
The livestreams will be available free-of-charge to logged-in and logged-out Twitter users via mll.twitter.com or @MLL_Lacrosse.
Not sure it quite fills the void but between this and the recent Bloomberg deal, shows Twitter are actively trying to change their positioning and drive up revenues.
